Thrive in Practice
Great at what you do but struggling to get clients? You’re not alone. As a time-poor natural health practitioner, you crave a steady flow of new clients, consistent bookings and an income you can rely on. You’ve tried all the things you see others doing, but it’s just not working and you’re tired of the endless hours you’re spending on social media without seeing the results you need. But picture this… You wake up each morning to a packed schedule, knowing you can pay your bills. You’ve mastered the work-life balance, guilt-free, with time for both business and family. You deliver exceptional client results, earning rave reviews and steady referrals. Your practice thrives effortlessly, thanks to streamlined strategies and consistent growth. You end each day fulfilled, enjoying quality time and being present for loved ones. All of this and more is possible when you have the right foundations in place to master your mindset and marketing. The Thrive in Practice podcast is a bite-sized show released every Monday at 8am AEST that delivers practical, easy-to-implement strategies to grow your practice, even if you have no marketing budget. Tune in each week as your host, Anil Mustafa provides the motivation, inspiration and drive you need to build a thriving and fulfilling healthcare practice. This podcast is proudly brought to you by My Appointments practice management software. www.myappointments.app
Episodes

Monday Apr 14, 2025
TIP 35: To Package or Not to Package? The Pros, Cons & Alternatives
Monday Apr 14, 2025
Monday Apr 14, 2025
To package or not to package?
It’s a question I get asked all the time by practitioners I mentor and webinar attendees.
In this week’s episode of the Thrive in Practice podcast, I dive into the pros and cons of offering packages in your practice.
We’ll explore how packages can improve client commitment and compliance, as well as the potential challenges they may bring.
I also discuss an alternative that can help maintain stability in your schedule and revenue without the complexities of managing packages.
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Apr 07, 2025
TIP 34: The Dream 100: Building Connections that Move Your Business Forward
Monday Apr 07, 2025
Monday Apr 07, 2025
Have you ever wondered how to build the right connections that can really move your business forward?
In this week’s episode of the Thrive in Practice podcast, I dive into the Dream 100 list—a strategy that can help you identify and prioritise the top 100 people or companies that will have the biggest impact on your business growth.
I’ll walk you through why this approach works, how to research and choose who should be on your list, and how to build real relationships that put you in front of their audience.
Whether it’s through networking, forming partnerships, or simply showing up in a meaningful way, I’ll share how to focus on the opportunities that matter and how you can use them to grow your business.
If you’re ready to take your business relationships to the next level, this episode is a must-listen!
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Mar 31, 2025
Monday Mar 31, 2025
In this week’s bite-sized episode of the Thrive in Practice podcast, I explore the impact of welcome packs in your business and how they can help you create a memorable experience from day one.
By setting the right tone early on, welcome packs can strengthen client relationships, enhance retention, increase sales and referrals.
I’ll discuss what to include in your welcome pack, how to tailor it to meet your client’s needs, and the long-term benefits it can bring to your practice.
From building trust to increasing retention, a well-crafted welcome pack can make a lasting impression and set the foundation for successful client relationships.
If you’re looking to give your clients the best start and elevate your practice, don’t miss this episode!
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Mar 24, 2025
TIP 32: Could Your Procrastination Be Keeping You Stuck in Your Business?
Monday Mar 24, 2025
Monday Mar 24, 2025
Do you find yourself constantly putting off tasks in your business, no matter how important they are?
In this episode, we uncover why we procrastinate and how it holds us back from achieving our full potential. We’ll explore the common reasons behind procrastination and discuss simple ways to overcome these challenges.
Whether you’re struggling with staying motivated, prioritising tasks, or feeling stuck, this episode will help you understand the root causes of your procrastination and guide you toward breaking free from it.
Listen in to find out how you can start making real progress in your business and take action on tasks that move the needle.
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Mar 17, 2025
Monday Mar 17, 2025
Why does selling feel so awkward? Whether you’re asking patients to rebook, promoting a new course, event, or service, suggesting supplements or clinical testing, or showing up on social media, the fear of being pushy or annoying often holds us back.
But here’s the truth: By avoiding promotion or hesitating to ask someone to book or purchase from you, you’re not only leaving money on the table—you’re also preventing your patients from getting the help and results they need, faster.
In this episode, we’ll dive into the uncomfortable truth about selling: why it feels wrong, how it’s holding your business back, and how you can shift your mindset to embrace it authentically.
You’ll learn how to promote yourself with confidence, stop taking rejection personally, and build a thriving business that serves both you and your patients.
If you’re tired of feeling awkward about promotion and ready to grow without fear of being “too much,” this episode is for you.
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Mar 10, 2025
Monday Mar 10, 2025
In this episode, I dive into a common dilemma many practitioners face: the belief that more courses will make us better clinicians. But is this constant pursuit of knowledge actually helping grow our businesses or is it holding us back?
I discuss how better treatment outcomes can be achieved through proper business systems and strategies, and why investing in your personal growth will drive faster, more meaningful change—saving you both time and money while increasing your earnings.
We’ll also explore the money blocks many of us face when it comes to personal development and the importance of balancing education with smart business practices.
If you’ve ever wondered whether you’re stuck in the knowledge trap, this episode is for you!
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Mar 03, 2025
TIP 29: The Feeling of Growth: Are You Letting It Stop You?
Monday Mar 03, 2025
Monday Mar 03, 2025
Growth—both personal and professional—rarely follows a smooth path. It’s uncomfortable, sometimes scary, and often overwhelming. But what if the challenges you’re facing right now are actually a test? A test to see how badly you want the success you’re chasing.
In this episode, I dive into why growth often feels like a struggle and what you can do when it all starts to feel too much. The key is understanding that growth can come with resistance—it’s how you handle that resistance that makes the difference.
If you’ve been feeling stuck or unsure whether to keep going, this episode is for you.
Tune in now to learn how to move past the roadblocks standing between you and the growth you deserve.
Helpful Links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Feb 24, 2025
Monday Feb 24, 2025
In this episode, I’m sharing the one thing that I’ve seen make the biggest difference between busy practitioners who are thriving and those who are stuck constantly chasing new clients. It’s something so simple that many overlook it, and it’s not something you’ll typically learn in school. Best of all, it’s completely free—and it has the power to transform your practice almost overnight.
If you’re ready to stop struggling and start building the kind of practice that works for you, this episode is a must-listen. Tune in to discover what it is and how you can implement it today.
My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course: https://thrive.anilmustafa.com.au3-day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Feb 10, 2025
TIP 27: Embracing the Struggles: The Power of Vulnerability in Business
Monday Feb 10, 2025
Monday Feb 10, 2025
In this episode, I get real about the raw, honest truths of business — even for those who seem super confident. I share some vulnerable moments because I believe there’s power in embracing them. It’s all about how failure, pressure, and making tough decisions shape our journey. If you’ve ever doubted yourself, or faced challenges that made you question everything, this one’s for you. Let’s break down the walls and get comfortable with the uncomfortable.
Helpful links:My Appointments: https://myappointments.app/My Appointments Instagram page: https://www.instagram.com/myappointmentsapp/Anil’s course – https://thrive.anilmustafa.com.au3 day Bali Immersive Retreat – https://retreat.myappointments.com.au/

Monday Jan 20, 2025
Monday Jan 20, 2025
What’s the story you’re telling yourself that’s holding you back from success?
In this episode, I dive into how your beliefs shape your reality and influence your actions. I share the powerful story of a teenager who transformed his life by changing his self-narrative—and share some eye-opening research showing how stereotypes and negative comments can significantly impact performance.
If you’ve ever felt like you’re not good enough or capable of success, this episode is for you. It’s time to challenge those limiting beliefs and rewrite the story that defines your potential. Tune in to discover how to break free from what’s holding you back and take control of the direction you’re heading.
To reserve your spot in my FREE masterclass Mastering Your Marketing Plan: Fill Your Practice with Consistent Clients on feb 3rd 2025 at 7pm AEDT, click here.
Helpful linksMy Appointments website – https://myappointments.appInstagram – https://www.instagram.com/myappointmentsapp/Anil’s course – https://thrive.anilmustafa.com.au

Monday Dec 23, 2024
TIP 25: The Biggest Business Killer and What's Ahead in 2025
Monday Dec 23, 2024
Monday Dec 23, 2024
In this quick episode, I discuss the biggest killer in business and walk you through what’s coming in 2025. I’ll share how I’ll be helping you attract more clients, create a consistent income, and simplify your practice journey — all while keeping you focused and reducing overwhelm.
If my podcasts have helped you, or you want to find out more about what I have in store for 2025, please reach out hello@anilmustafa.com.au.

Monday Dec 16, 2024
Monday Dec 16, 2024
In this episode, I’m joined by Tess Scott-Ramsay, a remedial massage therapist, practice manager, business consultant, and founder of Strategic Alignment.
Tess shares her insights into the common challenges healthcare practitioners face when trying to grow their practices—and offers practical strategies for overcoming them. From streamlining your systems to improving client retention, Tess explains how to build a business that works for you.
We discuss:
The biggest mistakes practice owners make when trying to scale.
Why practitioners struggle to grow, despite having the right skills and passion
Simple strategies to overcome overwhelm and take control of your business.
The key areas to assess when evaluating your practice for improvement.
If you’re a healthcare practitioner looking to grow your practice and work smarter, this episode offers practical advice that can make a real difference.
Helpful links:Tess’s website https://www.strategicalignment.com.auMy Appointments – https://myappointments.appInstagram – https://www.instagram.com/myappointmentsapp/Anil’s course – https://thrive.anilmustafa.com.au